2018: Moving on Up

2017 - 20182017 has been a good year for us. Scratch that, it has been a great year!  One of the things that we are most proud of is that we’ve increased sales. All while becoming more efficient in our work flow process.  We are always looking to make ourselves better for our customers experience and for us as well. That is exactly what we will continue to do in 2018.

Setting goals for a company is a tricky process. We are trying to set goals for 2018 but as with any goal setting things change and the goals can be a moving target.

That being said here are a few things we want to accomplish in 2018:

  • Increase sales of screen printing
  • As a result of increased screen printing, add 2 production employees to help efficiency
  • Add a sales person to handle new and existing customers
  • Take the next step in increasing embroidery sales after bringing embroidery in house last year
  • Increase sales of promotional products by 25%

We know that things can change along the way but we are excited to see what 2018 will bring to us and our customers!

We would love to hear from you and what your goals are for the New Year! Contact us HERE or on Facebook.

Looking Back at 2017

Looking Back 2017Every year most businesses take a look back at the year that they had. When looking back they are hoping to see growth in multiple areas and figure out where they can improve. Here at Pacific it’s no different. At the end of 2016 we set a few goals that we wanted to work towards for 2017. Here is how our year turned out:

Looking Back:

Create More Online Stores

Over the last year we have worked with many of our customers and set up custom online stores for them. Our online stores included:

  • Beats & Rhythms
  • Juliaetta Elementary
  • Prairie View Elementary
  • Gonzaga Prep Bullpup Outfitters
  • Harvard Park Children’s Learning Center North

We would like to think going from one store a year to five this year is a pretty good start!

Increasing Our Screen Printing & Embroidery Sales

This has been a great year for us in terms of production and sales! We are on track to have increased our sales by 10-15% in 2017.

Growing Our Online Presence

Over the last year we have grown our Facebook presence and continue to gain more followers. We have also joined Instagram, Twitter, Pinterest and Google +. Of course our main focus has been on Facebook and Instagram showing our finished jobs. However any big news that we have we do share across all the networks so that we can keep everyone in the loop.

Increasing Our Presence in the Local Market

This last year we joined a local Business to Business networking lunch group. With that we have been able to step into the community a little bit more and work with some of the local restaurants and business with their corporate apparel. We love the people that we have met through this group and we are very excited to see what it brings in the future.

Expanding Our Promotional Products Knowledge

In case you missed it in January we were able to attend the PPAI Expo in Las Vegas. The PPAI Expo is the largest promotional products tradeshow of the year. While we were there we attended multiple educational events and had the chance to visit with 100s of suppliers. The promotional products industry is huge and we barely touched the surface while we were there. However, we did bring back what we did learn and have been able to help our customers interested in promotional products even more!

Throughout this year we have been working on increasing our promotional products sales and will continue to do so into the New Year.

Not everyone likes looking back on the previous year, but we have found that it is the best way to learn and continue to grow!

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We Want To Say Thank You!

Thank YouThis year has been incredible! We just wanted to take a moment to say thank you! As we reflect on this past year we are so grateful for all of our amazing customers and our suppliers!

We will keep this short, but we did want to brag about our customers for a moment! Of course we wouldn’t be where we are today without you and for that we want to make sure you know how much we appreciate you!

Over this last year we have had the chance to work with a lot of familiar faces on some great projects. Not only that, but there have been quite a few new faces coming through our doors with some great ideas that we have helped bring to life.

So without further ado thank you! We look forward to working with all of you for many more years!

THANK YOU!

To keep up with us and our projects follow us on Facebook!

How Screen Printing Has Changed

Screen Printing has Changed

Through out the years the screen printing industry has stayed pretty consistent. Especially when it comes to the process of printing. However, there have been some changes that have made the process a little bit easier. Improvements to the inks and flash units are just a couple examples. Check out what our veteran screen printer, Rick, has to say about the developments in the industry.

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Top 3 Screen Printing Mistakes

Screen Printing MistakesAnd how to avoid them.

Mistakes are inevitable. No matter what industry you work in there are bound to be mistakes, after all we are only human. Even though mistakes cannot be 100% prevented you can do things to minimize how often they happen. We have compiled a list of our most common screen printing mistakes and what we do to minimize them.

Our Screen Printing Mistakes

Smudged Print

Sometimes during printing you end up with a smudged or ghost print. This occurs if the t-shirt or the screen shifts during the printing process. If you do not have enough spray tac on your palette your apparel can shift between prints.

When printing we are always checking to make sure that our screens are tight and that we have enough spray tac to hold the apparel in place. With that being said it does happen from time to time. When it does we replace the shirt for the customer and use the messed up one for future test prints.

Missing Graphics

Very rarely we have had a small piece of a graphic missing from a print. Such as a line missing here or part of a logo not showing up there. This happens when the artwork is being output and burnt to the screen. When working with the art we work with pantone colors. For example if one of the main colors in a graphic is red there might be a piece of it that looks like it is the same red, but it may not be the exact same pantone number and therefore could get left out when burning the screens.

The best way we have found to avoid this is by double checking everything at every stage during the process. There have been a couple times where something has made it to print then been caught and we have to go back and fix it. Which can be very time consuming, but at least our customer is getting what they expected!

Flaking or Cracked Ink

More often than not people jump to the conclusion that their ink has gone bad if it cracks or flakes after being printed. However, this is not always the case, very rarely it is. In reality it is because it hasn’t been cured properly and unfortunately there are many factors that can play into this issue. A good place to start is by checking the temperature with a temp gun and/or thermal strips. If your temps are good it could be that the layer of ink is too thick or there is moisture in the garment keeping it from reaching the full temp.

We recently ran into an issue similar to this and we had to go through a few different tests only to discover that it was a combination of old ink and over flashing the garment.

The Best Piece of Advice …

Screen printing mistakes can be costly if you don’t catch them ahead of time. Double check everything during your printing process and then check it again!

Have questions? Shoot us an email or send us a message on Facebook.

Staff Picks: 4th of July Traditions

4th of JulyEveryone celebrates the holidays a little differently. So we wanted to give you a behind the scenes look into Pacific Company and what our family here does. For America’s birthday we bring you Staff Picks: 4th of July edition.

4th of July

Jeff – “Our family spends the 4th of July up at our lake house on Deer Lake. Every year instead of a regular parade they have a boat parade. Where the families with the boats line up and do a parade around the lake. It ends up being a huge water fight with with the people on the docks and the people in the boats. It’s a blast!”

Rick – “We spend the 4th watching the fireworks around the house and BBQing. We also have to keep an eye on the house and make sure it doesn’t burn down from the all the fireworks in the neighborhood.”

Gabe – “When I was young my dad and I would spend a lot of time playing with those black snakes. They ones that you light on fire and they grow. We would get hours of entertainment out of those! After we moved to the Spokane area we would drive out to Grand Coulee Dam for the 4th. We would spend all night watching the fireworks!”

Jessica – “When I was little we would go over to Butte on the 3rd for the fireworks show. On the morning of the 4th of July we would go back to Butte for the parade. Once that was over we would go back to Anaconda and spend the day playing with the day time fireworks. When it got dark we would light off our big fireworks and put on our own show along with everyone else in town!

The last few years if we are able to make it to Montana we would go to the show in Butte on the 3rd, go to the parade on the 4th and then go to an annual BBQ at a friend’s house. From there we would go watch the fireworks show in Anaconda at night. We really miss the years that we can’t make it back there for the holiday.”

Gavin – “We head up to Loon Lake and spend the day up there.”